AP CM Launches Mega Call Centre For Public Grievances
Amaravati: Chief Minister N Chandrababu Naidu has inaugurated Parishkara Vedika, a major call centre, here as part of his initiative to develop citizen-centric governance. The main aim of this initiative is to establish a grievance redressal- oriented forum to enable all the citizens to rely on to get transparent and approachable services. With this citizens can air their grievances directly stating their Aadhaar numbers.
The centre aims at getting independent feedback from the beneficiaries on various government welfare schemes. It would also educate them on ways to derive maximum benefits from the respective schemes. Citizen contact will occur through various means like IVRS, SMS, voice response, web chat, social media and multiple web platforms of the State government.
Andhra Pradesh State Planning Board and AP centre for financial systems and services have come together to launch this initiative through a collaborative engagement with Karvy data management services limited. The mega call centre was established with 750 seats and function for 12 hours per day initially.
Being first of its kind, the centre will seek feedback from citizens and capture information about govt schemes on certain key parameters like reach, transparency, free of corruption and efficiency in their operations, so as to work towards establishing continuous improvement to increase the effectiveness in the implementation of the schemes.
The special features of the centre include robo calls through voice of CM on different events and occasions, automatic call distribution, interactive voice response system, computer telephone integration, citizen experience management centre application, performance monitoring, quality management and recording.
Speaking on the occasion, Naidu said he is giving priority for technology to reach public directly to get cent per cent satisfaction level from people. He said that the centre would help to solve the grievances of people in real time. He said the centre would help to curb corruption at all levels as citizens can air their grievances directly through a toll free phone number.
The Chief Minister said the government is planning to introduce core data authority to identify real poor and help them. He said that the state government has introduced several measures to reach people including kaizala connect to CM app.
Ministers, APSPB vice-chairman C Kutumba Rao and others were present.